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23권2호_01_A Relationship between Social and Technical IT Affordance of Live-commerce and Intention to Use: The Moderating Effect of Social Presence > 논문검색
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23권2호_01_A Relationship between Social and Technical IT Affordance of …
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- 23-05-11 22:35
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Minyoung Lee ․ Sanghyun Kim ․ Jaehyuk Yi
Key Words : Live Commerce, IT Affordance, Social Factor, Technical Factor, Social Presence
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