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19권5호_06_Examining the 1st Cheongna International Wine Festival: An Experience Economy Approach > 논문검색

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19권5호_06_Examining the 1st Cheongna International Wine Festival: An E…

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[인터넷전자상거래연구]19권5호_06_bradley 구철모 p.93-111.pdf (272.1K)

bradley . 구 철 모  

Bradley S . Brennan . Chulmo Koo

 

Key words: Experience Economy Theory, Experience Economy 4E Model, 

Qualitative Content Analysis, Wine Festival, Cheongna International Wine Festival 

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