한국인터넷전자상거래학회

회사소개서브비주얼이미지

20권5호_01_Impact of O2O Service Influencing Factors on Repurchase Intention in China > 논문검색

home버튼

논문검색

20권5호_01_Impact of O2O Service Influencing Factors on Repurchase Inten…

작성자
편집위원회
등록일
20-11-10 14:36
조회수
2,593
첨부파일

[인터넷전자상거래연구]20권5호_01_장문걸 강성배 문태수p.1-17.pdf (296.8K)

Wenjie Zhang · Sungbae Kang · Taesoo Moon 

 

Keyword: O2O Service, Webrooming, Entertainment, Perceived Usefulness, Perceived Enjoyment,

Repurchase Intention, Motivation Theory

이전글
20권5호_02_A study on the reinforced cargo-oriented management strategy subject to changes in the profit structure of Korean FSCs during Covid-19
다음글
20권4호__8월호
목록